Archive for April, 2013

Build the total package

April 16, 2013

Making a new brand successful today is extremely hard…..and complex. One of the key components is assembling a team – in the larger sense. Being able to attract top talent is important. Many companies we see neglect their Board of Directors. Our friends at Celsius are building a powerhouse brand and have just added 3 new board members. Congratulations to them. They will help Celsius go even faster.